Since its inception nearly a decade ago, the Kia Soul has become a totem model for Kia. It exemplifies the manufacturer’s commitment to value, a host of standard features and simply injecting some fun and personality into a vehicle. Look beyond its now-iconic boxy shape, however, and you’ll see a crossover that seemingly checks all the boxes without fading into the sea of indistinguishable subcompact crossovers. If you want cargo space, the Soul provides you as much as a vehicle one class larger. If you want entertainment, the Soul’s available sound systems have always prioritized media. If you want choices, the Soul’s massive palette of colors and performance grades is here to help you express yourself.
Now entering its third generation, the 2020 Kia Soul perfects this formula. All-new styling presents plenty of sleek angles and sporty contours. New engine and transmission combinations give you more for less. Finally, the award-winning Kia Soul has undergone its most radical transformation inside, beckoning drivers to enjoy the peak of automotive entertainment, comfort and convenience features from the base model up through the range-toppers.