Kia and Hyundai have a unique working relationship that sees the two brands positioned in a way where platforms and technology is often shared despite competing for the same market. This unique “frenemy” status allows plenty to crossover while the points of deviation become compelling displays of the visionary philosophies behind Kia and Hyundai respectively. With the midsize sedan segment serving as the historic flagship class, two models especially embody these unique philosophies.
Today, we’re comparing the 2020 Kia Optima to the 2020 Hyundai Sonata to see how Kia and Hyundai approach this historic segment. Let’s take a look.
2020 Kia Optima
2020 Hyundai Sonata
|3 (178 hp – 245 hp)||Engine options (horsepower range)||2 (180 hp – 191 hp)|
|35.6 inches||Rear-seat legroom||34.8 inches|
|15.9 cubic feet||Trunk space||16.0 cubic feet|
|6 speakers standard||Speaker system||6 speakers standard|
|10 years/100,000 miles||Engine/powertrain warranty||10 years/100,000 miles|
|$23,390||MSRP starts at||$23,600|
Unlike many of our model-a-model comparisons here on the Friendly Kia site, the chart shows two models that share a lot in common. While the Optima may offer more powertrain options (a 185-horsepower base model, a 178-horsepower, fuel-efficiency-driven midrange model and a 245-horsepower turbo), Hyundai favors a more simplistic approach that doesn’t crack 200 horsepower.
Similarly, the 2020 Kia Optima has a similar interior with standard amenities like Apple CarPlay/Android Auto and Kia Drivewise that are matched by the 2020 Hyundai Sonata along with the 6-speaker sound system.
With the companies being organizationally similar, as well, the powertrain warranty and limited warranty are exactly the same. Where value enters, however, is with the starting MSRP that goes the way of the 2020 Kia Optima by a little over 1%.
The most compelling separator, however, is the appearance. For the Hyundai Sonata, it’s all about that big catfish maw on the front. The 2020 Kia Optima retains its attractive and refined styling both inside and out. What this means is that the winner between the two is a matter of preference. We happen to prefer the Optima’s more sophisticated approach.
For more information on the 2020 Kia Optima or to schedule a test drive, contact us today!