2020 Kia Optima Vs. 2020 Buick Regal Sportback

split screen image comparing 2020 Kia Optima Vs. 2020 Buick Regal Sportback

Midsize sedans offer timeless style and comfort features that have defined the word “car” for half a century. The three-box body shape and low profile has made them icons of aerodynamics and handling, remaining as the preferred style for performance and luxury vehicles. This compelling position in the market is bolstered by the value of models like the Kia Optima, which adds value and a veritable smorgasbord of technology to the mix.

Today, we’re comparing the Kia Optima to an entry-luxury midsize entry from GM in the Buick Regal Sportback. As a long-running name badge in Buick’s lineup, the Regal Sportback is all about quiet comfort. Although Kia may be competing more with Chevrolet in terms of the mass market, the Buick Regal Sportback and Kia Optima offer similar value propositions. Which one executes better? Let’s find out.

2020 Kia Optima


2020 Buick Regal Sportback

3 Engine options 2
2.4-liter 4-cylinder (29 combined MPG) Base engine (fuel economy) 2.0-liter 4-cylinder (26 combined MPG)
Regular Fuel needed Premium
8-inch touchscreen Standard infotainment 7-inch touchscreen
45.5 inches Front-row legroom 42.0 inches
Standard on all trim levels Active safety features Standard on high trim levels only
10 years/100,000 miles Engine/powertrain warranty 5 years/60,000 miles
$23,190 MSRP starts at $25,370

Kia Optima Leapfrogs Entry-Luxury Competition with Superior Price Tag and Value

The above chart makes it clear that the 2020 Kia Optima isn’t messing around in its quest to be the best midsize sedan in the mass-market and entry-luxury market. With the 2020 Kia Optima, you get a superior driving experience courtesy of a customizable powertrain, a more fuel-efficient base engine, less expensive trips to the gas pump and an engine warranty that will inspire confidence for upwards of a decade.

When it comes to driver-focused construction and amenities, the 2020 Kia Optima excels over the Buick Regal, offering more legroom for front-row passengers, standard Kia Drive Wise active safety features and an infotainment unit that is larger, easier to read and ultimately less distracting.

With all of the advantages enjoyed by the 2020 Kia Optima, it seems like it would be the pricier of the two. As you’ve probably guessed, however, it’s not. The 2020 Kia Optima is the perfect symbol of Kia’s quest to deliver industry-leading design, engineering and outfitting with a better value.

At Friendly Kia, we like to think of ourselves as obsessed with value also. If you’re in the market for a midsize sedan like the Kia Optima, you’ll find the Tampa Bay region’s largest selection right here at Friendly Kia. You’ll also find the best prices and have a great experience that reflects our status as the only dealership in Tampa Bay that was welcomed into the Kia Motors America President’s Club for customer satisfaction.

For more information or to schedule a test drive, contact us today!