NVIDIA DRIVE Infotainment screen

What is NVIDIA DRIVE?

Kia Announces New Infotainment Center and AI Platform 

It’s official: Kia has announced an all-new NVIDIA DRIVE “connected car” infotainment center system and artificial intelligence platform. Starting in 2022, all new Kia models will be equipped with the NVIDIA DRIVE platform, a new connected car operating system (ccOS). While this announcement is exciting for the Kia brand, you may be wondering what it means for you. Find out what exactly NVIDIA DRIVE is and how it will change the game for upcoming Kia vehicles below.  

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Kia NVIDIA DRIVE Technology 

NVIDIA is a global leader in accelerated computing, and it has teamed up with the Hyundai Motor Group to equip Kia, Hyundai, and Genesis vehicles with its technology. Starting in 2022, an in-vehicle infotainment system powered by NVIDIA DRIVE will be standard in every Kia model. This system combines both hardware and software to implement connectivity, audio, video, navigation, and artificial intelligence-based services into Kia vehicles. 

Closeup of NVIDIA DRIVE technology

“NVIDIA brought consumer electronic functionality and a graphics-rich user interface to infotainment systems more than a decade ago,” said Ali Kani, Vice President of Autonomous Vehicles at NVIDIA. “Now, we are once again transforming these systems through the power of AI, helping Hyundai Motor Group increase safety and value, along with enhancing customer satisfaction, throughout the lifetime of the vehicle.” 

By bringing this software into every future Kia model, the brand can therefore be able to seamlessly offer and enhance the in-vehicle experience for drivers. This is a major move by the Kia brand and enthusiasts can expect to see more updates and insights on the NVIDIA DRIVE system in the future.  

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Stay tuned to the Friendly Kia blog for the latest Kia news, including additional information on the new infotainment center and AI NVIDIA DRIVE platform. Contact a member of our team today with any questions about new Kia models or visit our online inventory to view our current lineup of in-stock Kia models in New Port Richey, FL.